UX / UI Design
Mini Programme for Cambly China
Lightweight APP for product localization
My Roles
UX design, UI design
Duration
4 months
Deliverables
Hi-fi prototype
INTRODUCTION
About Cambly
Cambly is powered by a community of friendly English tutors around the globe who love meeting new people and helping them learn.
The company is headquartered in San Francisco and currently services over ten countries and territories throughout the world.
THE PROBLEM
How can we adapt a globalwide product for a newly grown market?
Key problems
Goals
The Opportunity
WeChat Mini Programs
WeChat is the largest social application with 400 million users. Mini Programs are “mini-applications” built within WeChat.
WeChat allows third-party companies to develop Mini Programs providing advanced features to users that can run within the APP.
Stakeholders
Service blueprint
Information Architecture
Prototype
Key features
01
Trial lesson purchase
02
Lesson management
03
Fererral
THANKS!